Lydian Memorial names Tafari D’Aguilar operations director

Lydian Memorial has appointed Tafari D’Aguilar as director of operations as the Jamaica-based memorial company expands its production, customer service and digital systems. The role is designed to tighten workflows, support growth and coordinate operations across the business.

Why it matters: - Lydian Memorial is adding a senior operations leader as the company expands across Jamaica. - The hire is meant to strengthen systems behind memorial, engraving, manufacturing and custom-signage services. - The role links technology, process control and customer service, which can affect speed, quality and consistency.

What happened: - Lydian Memorial appointed Tafari D’Aguilar as director of operations. - The company announced the move on September 15, 2026, in Kingston, Jamaica. - D’Aguilar will oversee operations, technology, digital infrastructure and organizational efficiency. - He will report to the chief executive officer and work with the president, board of directors and departmental leaders.

The details: - D’Aguilar’s responsibilities include operational planning, website management, hosting infrastructure, customer relationship management systems, information technology, digital workflows, process improvement, technical support and coordination across departments. - He will help establish and document processes across the customer journey, from inquiry and design consultation through payment, production, quality control, delivery and installation. - His duties also include daily operational coordination, standard operating procedure development, performance monitoring, equipment and inventory coordination, data and systems protection, reporting, policy implementation and vendor coordination. - Lydian Memorial is expanding memorial, engraving, manufacturing and custom-signage services. - The company’s capabilities include laser engraving, CNC production, memorial design, granite finishing, photographs, inscriptions, customized commemorative products and business signage. - The appointment is meant to support communication between customer service, design, production, logistics, installation, administration and executive leadership. - The company plans to scale without compromising quality, safety, accuracy or personalized service. - D’Aguilar is an engineer, filmmaker, entrepreneur and Florida State University alumnus. - He is also the founder of VSN Collective. More information is available on his company website.

Between the lines: - Lydian Memorial is pairing creative and technical experience with operations management, signaling a push to professionalize the business as it grows. - The emphasis on systems, workflows and digital infrastructure suggests the company sees operations as central to service reliability, not just back-office support. - The leadership structure now separates vision, business oversight and operational execution more clearly.

What's next: - D’Aguilar will focus on building scalable processes that support growth across the company’s service lines. - The leadership team will continue positioning Lydian Memorial as a provider of memorial products, precision engraving, custom manufacturing and business signage in Jamaica. - The company will rely on the new role to translate executive decisions into measurable day-to-day operations.

The bottom line: - Lydian Memorial is betting that tighter operations will help it grow without sacrificing the personal service its business depends on.